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Online CPD Course

Sales Negotiation

Develop practical negotiation skills to achieve successful sales outcomes while building long-term customer relationships.

1 course 4 CPD hours 365 days access Verifiable certificate
Course Price
£19.99
Curriculum

Course Details

CPD212-SAC-011

Sales Negotiation

240 minutes 4 CPD hours Introductory English 80% pass mark
Course Description
This professional online CPD course introduces learners to sales negotiation. It covers negotiation planning, understanding customer needs, value-based discussions, concession strategies, handling difficult negotiations, reaching mutually beneficial agreements, maintaining professionalism and ethical negotiation practices. Learners will understand how effective negotiation improves customer satisfaction and commercial success.
Learning Outcomes
  • Explain the principles of effective sales negotiation.
  • Prepare thoroughly before entering a negotiation.
  • Identify customer priorities and negotiate based on value.
  • Use appropriate questioning and listening techniques during negotiations.
  • Manage concessions without compromising business objectives.
  • Reach mutually beneficial agreements while maintaining strong customer relationships.
  • Successfully complete the end-of-course knowledge assessment.
Study online Access course materials through your secure learner account and continue from your recorded progress.
Complete the assessment Your final score and completion result are retained within your learning record.
Record your achievement Successful completion is added to your CPD transcript with access to a verifiable certificate.