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Online CPD Course

Cold Calling

Develop the confidence and practical skills required to make effective cold calls, engage prospects and create new sales opportunities.

1 course 4 CPD hours 365 days access Verifiable certificate
Course Price
£19.99
Curriculum

Course Details

CPD212-SAC-006

Cold Calling

240 minutes 4 CPD hours Introductory English 80% pass mark
Course Description
This professional online CPD course introduces learners to cold calling. It covers preparation, prospect research, call planning, introductions, rapport building, questioning, handling objections, securing appointments, compliance and maintaining professionalism throughout outbound sales calls. Learners will understand how structured cold-calling techniques improve prospect engagement and sales success.
Learning Outcomes
  • Explain the principles of effective cold calling.
  • Prepare thoroughly before making outbound sales calls.
  • Build rapport and engage prospects confidently.
  • Use questioning techniques to identify customer needs.
  • Handle rejection and objections professionally.
  • Secure appointments or agreed next steps while maintaining compliance.
  • Successfully complete the end-of-course knowledge assessment.
Study online Access course materials through your secure learner account and continue from your recorded progress.
Complete the assessment Your final score and completion result are retained within your learning record.
Record your achievement Successful completion is added to your CPD transcript with access to a verifiable certificate.