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Online CPD Course
B2C Sales
Develop practical B2C sales skills for engaging individual customers, understanding their needs and delivering positive buying experiences.
Course Price
£19.99
Curriculum
Course Details
CPD212-SAC-005
B2C Sales
Course Description
This professional online CPD course introduces learners to business-to-consumer sales. It covers customer engagement, needs identification, product presentation, emotional and practical buying factors, objections, closing, consumer expectations, after-sales service and ethical selling. Learners will understand how effective B2C sales techniques support customer satisfaction and repeat business.
Learning Outcomes
- Explain the principles and characteristics of B2C sales.
- Engage customers professionally and identify individual buying needs.
- Present products and services in a clear and relevant way.
- Recognise common factors that influence consumer purchasing decisions.
- Handle customer objections and close sales appropriately.
- Support customer satisfaction through ethical selling and after-sales service.
- Successfully complete the end-of-course knowledge assessment.